• Journal of Internet Computing and Services
    ISSN 2287 - 1136 (Online) / ISSN 1598 - 0170 (Print)
    https://jics.or.kr/
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Search: "[ keyword: live streaming strategy ]" (1)
  1. 1. Impact of Live Streaming on Green Purchase Intent: The Role of Environmental Debt
    Feng yi, Feng yu, Liu ziyang, Vol. 25, No. 5, pp. 141-152, Oct. 2024
    10.7472/jksii.2024.25.5.141
    Keywords: live streaming strategy, Sense of environmental deficiency, Purchase intention

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