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Search: "[ keyword: Intention to Use ]" (2)

1. Understanding the Omni-Channel Acceptance: Focused on TTF and UTAUT Models

Dong Hyuk Jo, Sang Min Lee, Vol. 20, No. 1, pp. 113-124, Feb. 2019
10.7472/jksii.2019.20.1.113
Keywords: Omni-Channel, Unified Theory of Acceptance and Use of Technology (UTAUT), Technology Acceptance Model (TAM), Task-technology fit (TTF), Intention to Use
2. A Study on Factors Affecting Innovation Resistance and Intention of Use of Social TV Non-Users: Focused on Innovation Diffusion Theory and Innovation Resistance Model

Byung-Hye Lee, Vol. 18, No. 6, pp. 101-112, Dec. 2017
10.7472/jksii.2017.18.6.101
Keywords: innovation characteristics, perceived risk, innovation resistance, Intention to Use, social TV