• Journal of Internet Computing and Services
    ISSN 2287 - 1136 (Online) / ISSN 1598 - 0170 (Print)
    https://jics.or.kr/
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Search: "[ keyword: 비용절감 ]" (1)
  1. 1. The Effects of Characteristics of Social Commerce on Purchase Intention - Focusing on the Moderating Effect of Social Network Service
    Seoh-Young Han, Yong-Won Kim, Bong-Gyou Lee, Vol. 12, No. 6, pp. 171-0, Dec. 2011
    Keywords: Social Commerce, social network service, Cost Cutting, Word of Mouth, Moderating Effect

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