JICS

Digital Library

Search: "[ keyword: 구매의향 ]" (1)

1. A Study on the Influence of Information Security on Consumer's Preference of Android and iOS based Smartphone

Jong-jin Park, Min-kyong Choi, Jong-chang Ahn, Vol. 18, No. 1, pp. 105-120, Feb. 2017
10.7472/jksii.2017.18.1.105
Keywords: Smartphones, information security, Degree of personal risk accepting, Buying intention, Android, iOS