• Journal of Internet Computing and Services
    ISSN 2287 - 1136 (Online) / ISSN 1598 - 0170 (Print)
    https://jics.or.kr/
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Search: "[ author: Shao Jiawei ]" (1)
  1. 1. The Digital Transformation of Retail Experience: Impact of Augmented Reality Technology on Consumer Purchase Intent
    Shao Jiawei, Liu ziyang, Vol. 26, No. 1, pp. 79-91, Feb. 2025
    10.7472/jksii.2025.26.1.79
    Keywords: Augmented Reality, Flow Experience, Purchase Intentions, perceived risk, Technology Acceptance Model, S-O-R Model

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