Dae-Keun Cho, Journal of Internet Computing and Services, Vol. 19, No. 5, pp. 133-145, Oct. 2018
10.7472/jksii.2018.19.5.133, Full Text:  HTML
Keywords: Sharing Economy, Platform, Co-regulation, Externalities, Market failure

Abstract

This paper proposes a desirable regulatory measure for the rapidly growing shared economic platform. The development and innovation of digital technology is expected to create new services and new economic and industrial values, but it also raises concerns, challenges about social trust issues arising from conflicts of interest with existing industries. Although sharing economies also creates new forms of supply and demand and grows rapidly around the world with innovative trading methods, institutional limitations are still being exposed in the major cities in terms of conflicts with existing industrial values. In order to reduce the social costs associated with the regulatory process and reach the appropriate regulatory policy goal, this paper proposes a co-regulation approach considering the sharing economic characteristics.

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