• Journal of Internet Computing and Services
    ISSN 2287 - 1136 (Online) / ISSN 1598 - 0170 (Print)
    https://jics.or.kr/
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Factors Influencing the Transaction Satisfaction in B2B e-Marketplace: Lessons from School Food e-Procurement System


Myoung-Yong Um, Seo Woo Nam, Tae Ung Kim, Journal of Internet Computing and Services, Vol. 15, No. 5, pp. 43-52, Oct. 2014
10.7472/jksii.2014.15.5.43, Full Text:  HTML
Keywords: B2B e-Marketplace, Transaction Satisfaction, Social Capital, Information Sharing, School Food

Abstract

The purpose of this study is to identify the factors influencing the satisfaction of schools using the school-food B2B e-Marketplace operated by Korea Agro-Fisheries Trade Corporation. This study proposes the social capital, communication, information sharing within the network and support by e-Marketplace as antecedents variables, and collected the survey responses from the schools participating in school-food e-Marketplace. The statistical results indicate that the social capital and support by e-Marketplace has significant impact on the satisfaction level of schools, and support strongly influences the social capital. It was also found that the communication and information sharing within the network influence the social capital and support. These findings may offer the significant implications leading to successful expansion of B2B e-Marketplace in the context of school-food area.


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Cite this article
[APA Style]
Um, M., Nam, S., & Kim, T. (2014). Factors Influencing the Transaction Satisfaction in B2B e-Marketplace: Lessons from School Food e-Procurement System. Journal of Internet Computing and Services, 15(5), 43-52. DOI: 10.7472/jksii.2014.15.5.43.

[IEEE Style]
M. Um, S. W. Nam, T. U. Kim, "Factors Influencing the Transaction Satisfaction in B2B e-Marketplace: Lessons from School Food e-Procurement System," Journal of Internet Computing and Services, vol. 15, no. 5, pp. 43-52, 2014. DOI: 10.7472/jksii.2014.15.5.43.

[ACM Style]
Myoung-Yong Um, Seo Woo Nam, and Tae Ung Kim. 2014. Factors Influencing the Transaction Satisfaction in B2B e-Marketplace: Lessons from School Food e-Procurement System. Journal of Internet Computing and Services, 15, 5, (2014), 43-52. DOI: 10.7472/jksii.2014.15.5.43.