• Journal of Internet Computing and Services
    ISSN 2287 - 1136(Online) / ISSN 1598 - 0170 (Print)
    http://jics.or.kr/

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Search: " keyword: Customer loyalty" (1)
  1. 1. A study on the impact of online contents characteristics on customer loyalty - Mediated effect of flow perspective -
    Young-Chul Shin, Seung-Ryul Jeong, Vol. 14, No. 5, pp. 101-118, Oct. 2013
    10.7472/jksii.2013.14.5.101
    Keywords: Online content, Online game, Flow, Customer loyalty